Most small business owners are bound by time constraints. So how can you with little time or effort, easily drive more traffic to your website? Using Instagram is a quick and easy way to capture your audience’s attention while still allowing you to get on with your day job. You can post Instagram photos directly into Facebook and into your website blog with just a few clicks.
If you haven’t worked it out already, in the Internet world of social media and websites, content is king. Maybe its best to be written like this; CONTENT IS KING! Its so big that many of the large social media companies like Facebook (Instagram is owned by Facebook), Twitter, and Google have been involved in a tense content battle to become the content Granddaddy.
Images and videos captures your audiences attention because they tell a story that is more captivating to the reader then just written text. You can add images to share information about your team, your latest designs, your latest products or specials, or on a more personal nature things you enjoy that endear your readers to your brand. It really is about building a social audience and relating to them. As a small business you can leverage these tools like Instagram on your website to very simply to drive more audience to your business.
Here are some interesting stats to think about. Companies that blog have 97% more inbound links (Hubspot). Engagement on Instagram with the top 100 brands has increased 35 percent. (Simply Measured) While you properly don’t have a media team like the big brands, you can still get a healthy increase in your audience using Instagram.
Just 2 weeks ago, Instagram also released video on its application. So while you were previously limited to just images, now you can capture and send up to 15 seconds of video direct to your Facebook page, as well as your favourite images. Doesn’t the below video tell you more about Instagram itself? This is the power of photo and video content.
Once you’ve setup your phone and linked it to the Facebook, with a little bit of help you can also have this content sent directly to your website blog, thereby becoming a magnet for your audience back to your core business.
If you’d like to get Instagram setup and integrated into your website contact GongOnline and we’ll also give you tips on how to improve your social media skills along the way. 02 800 33 441
[phone]800 33 441[/phone]